How to Use PPC Data to Inform Business Decisions
Every click your customers make tells a story. Pay-per-click (PPC) data insights hold the key to these stories. From understanding…
Author: PPC Agency Guide
PPC Agency Guide is a leading resource for businesses across the globe navigating the complex landscape of paid advertising. Developed by a team with more than 50 years of experience in digital marketing and business development and ongoing work across a wide variety of industries, the platform offers a wealth of vetted pay-per-click (PPC) strategies and first-hand insights into how PPC advertising works, optimizing campaigns, and obtaining unmatched ROI. Additionally, this extensive expertise and ties to the digital marketing community make PPC Agency Guide the natural choice for businesses that would like to explore their paid advertising options with trusted and experienced PPC agencies.
For the latest PPC insights and updates, follow PPC Agency Guide on LinkedIn and Twitter(X).
Join a thriving community and be the first to get access to exclusive content.
PPC for Brand Awareness: Your Guide to Market Domination
Imagine your brand being the first thing potential customers see when they search online, consistently appearing in front of the…
How to Strengthen Your Campaigns with PPC Geotargeting
Imagine three distinct scenarios. First, there’s Sarah, the owner of an equipment company in Dallas. She wants to attract local…
How to Craft an Irresistible PPC Call to Action
From beginner fundamentals to advanced techniques, learn the secrets behind irresistible PPC CTAs in this detailed guide.
How to Measure and Improve PPC ROI Like a Pro
From beginner steps like setting up Google Analytics and calculating your ROI to advanced techniques to improve it, learn how the pros maximize PPC ROI here.
Seasonal PPC Campaigns: Tips for Maximizing ROI All Year
Timing is everything when it comes to PPC seasonality. Learn how to adjust your seasonal PPC campaigns and thrive year-round with this guide.
15 Proven Tips to Amplify Your Back-to-School PPC Campaigns
Enhance your back-to-school PPC campaigns with insights on market trends, ad copy, platform tactics, and more covered in this detailed guide.
Marketing Attribution 101: A Beginner’s Guide
Find out what’s really driving your customer actions with marketing attribution. Explore the basics, benefits, and setup in this introductory guide.
10 Types of PPC Ad Power Words to Boost Clicks & Conversions
Discover the secret sauce behind irresistible ads and learn how to harness PPC ad power words for maximum impact. Get full power word lists and examples here.
5 PPC Optimization Tricks for Professional Services Brands
Go beyond the basics of PPC optimization for professional services companies. Explore often-overlooked tips and advanced tricks to amplify your strategy here.
